Works year-round on member retention and new member recruiting.
Coordinates annual TIARA (Tourism Industry Association Recognition Awards) luncheon, and the Hall of Fame inductions, both of which are presented at the annual Governor’s Conference on Tourism. This group also seeks and evaluates nominations for Tourism Professional of the Year, also presented at the Hall of Fame banquet
Oversees the programming of the annual Governor’s Conference on Tourism in the spring and the Research & Marketing Conference in the fall. Also involved in website development initiatives
Works year-round with our professional lobbyist on legislative initiatives that affect the tourism industry. Works closely with the Tourism Department of New Mexico on their legislative financial requests
Organizes fundraising activities during conferences (golf tournament, bowling or billiards tournaments, etc) and other opportunities, such as having a booth at the NM Wine Festivals.